Name: Kevin Buckley, M.S.
Professional Title: Professor of Practice | School of Marketing | College of Business and Economic Development | The University of Southern Mississippi
Bio: Before teaching classrooms of university students, Kevin spent 10 years in business-to-business sales and tourism marketing. While finishing his Master’s at USM, Kevin seized the opportunity to work in Houston, TX in oil & gas tubular sales managing multi-million-dollar accounts. After a few years in Texas, he brought his talents back home to Columbia, MS, and grew a manufacturing company’s sales team.
The most noteworthy accomplishments were achieving an exclusive distribution contract with a nationwide mining supplier, shipping metal products internationally, and spearheading the company’s first federal contract with US Geological Services in Mississippi. During his time as a sales manager in Columbia, Kevin also led the marketing efforts for Experience Columbia, MS known for its regional Christmas holiday events.
While directing marketing for Experience Columbia MS, marketing campaigns reached over 1 million digital users attracting at least 200,000 visitors each season. Kevin’s team achieved “FestivalSouth 2022 Best of the Pinebelt” and “Best of Mississippi Travel 2022 – Holiday Attraction”. After moving to university teaching, his hand-picked successors also achieved the statewide Pinnacle Awards “Outstanding Small Town Event Award”. From consulting c-suite teams to training dozens of tourism attendees, Kevin Buckley brings years of marketing, sales, and team-building experience to his worthwhile seminars.
Expect to hear impactful stories of change, interact with fellow peers through hands-on activities, and depart the training with tangible resources and realistic next steps to foster your professional network. Kevin Buckley currently teaches sales and marketing classes at The University of Southern Mississippi while directing the Professional Sales Program for the College of Business and Economic Development. He also provides consulting for corporate teams on the topics of sales management, marketing strategy, and team building. Kevin resides in Hattiesburg, MS with his wife, Serena, and two young children.